Modern sanitary ware manufacturing industry originated in the United States and Germany in the middle of nineteenth Century. After more than 100 years of development, Europe and the United States have gradually become the developed areas of the world sanitary ware industry, with advanced management and technical level. Since twenty-first Century, China's sanitary ware industry has developed rapidly. The production and quality, the design level and the technological level of the products have been rapidly improved, and more and more are favored by consumers at home and abroad.
At present, there have been three famous brands of sanitary ware in the world: American brands represented by Kohler (Kohler) and Moen (Moen); European brands represented by Grohe (Grohe), Roca (ROCA) and Hans G Ya (Hansgrohe); and Asian brands represented by TOTO, Huida and arrow. With the technological progress of the sanitary ware industry and the globalization of industrial division of labor, the global sanitary ware industry has the following characteristics:
A, overall matching becomes the mainstream
A series of sanitary ware products can not only coordinate the function, make the consumers more comfortable in the use, enjoy a more comfortable and convenient bathroom environment, and have the integrity in style and design, and the consumers can adapt to the different choices of their own preferences and the living environment. The main products should be able to embody the consumers' individualized life concept and satisfy their personality development needs. In today's increasingly rich material, the choice of products is not only focused on “ with the function of &rdquo, the pursuit of more “ the added value of ” especially the enjoyment of art and beauty is essential. It is based on this, a series of integrated bathroom products not only make consumers get &ldquo in the product; with the satisfaction of ” more “ the beauty of ” the enjoyment of the sanitary ware industry will be the trend of the future development of sanitary ware industry.
B, pay more attention to the design of bathroom products
With the deepening of global integration and the deep integration of various cultural elements, consumers have increased the requirements for the appearance and texture of sanitary ware products, with a sense of modernity and fashion, and the sanitary ware products that can lead the fashion trend are popular in the market. In order to expand the market share, the sanitary ware production enterprises have increased their investment in the design of sanitary ware products. They have been working with famous designers in succession, constantly bringing forth new ideas, guiding the global sanitary ware products to develop more attention to the direction of product design.
C, production technology and technological level have been continuously improved
After hundreds of years' development, the production technology and technological level of sanitary ware industry have matured and perfected, and have made great progress in the aspects of product quality, production efficiency and appearance process design. In recent years, famous sanitary ware enterprises in the world have increased their investment in the improvement of production technology and technology promotion, such as the development and application of new materials to prepare the original slurry of clay glaze, and the continuous emergence of various novel glaze colors and devices, equipped with high efficiency new mechanical equipment and automatic production line, to improve production efficiency, and to increase research and development efforts. The application of modern technology, such as electronic control, digital and automation, to sanitary ware products, to achieve more powerful and efficient product function and improve the comfort and convenience of sanitary ware experience.
D and products show the trend of energy saving and environmental protection.
In recent years, more and more governments have realized that energy shortage and environmental pollution have seriously affected and restricted the development of social economy, and the idea of promoting energy conservation and environmental protection, optimizing the allocation of resources and realizing the sustainable development of the economy have also been accepted and accepted by all countries in the world. At the same time, with the improvement of living standards, consumers pay more attention to health and comfort, emphasis on green environmental protection, in addition to the demand for product quality function, green energy saving and environmental protection products are more favored by consumers. Therefore, as the supplier of sanitary ware products, it is an inevitable choice to adapt to the development of the trend, improve the production mode, and make use of new materials, new technology and new technology to improve the product.
E, industrial manufacturing base transfer to developing countries
European and American countries have been an important manufacturing base for global sanitary ware. However, with the continuous improvement of human cost and the impact of industrial policies and market environment, the international well-known sanitary ware manufacturers have concentrated their comparative advantages on product design, market development and brand marketing and so on. Strengthen the development and control of the core technology of high-end products, and gradually transfer the manufacturing link of sanitary ware to Asian countries, such as China and India, which have low human price, perfect supporting infrastructure, and continued growth of market demand, so that these countries have gradually become the global specialized manufacturing base of sanitary ware products.
