Four strategic ideas for the marketing of sanitary ware industry 2018-02-28

Sanitary ware and ceramic ware is an important part of our national cultural heritage. It is also a shining pearl in the world ceramic bathroom. With the diversification of people's consumption demand, modern bathroom enterprises not only satisfy basic household purposes. Sanitary ware and ceramic ware is an important part of our national cultural heritage. It is also a shining pearl in the world ceramic bathroom. With the diversification of people's consumption demand, modern bathroom enterprises not only meet the basic household use, but the design sty...

Pass rate of 60% to 91.2%, quality change caused consumption 2018-02-28

“ the Spring Festival, the friends around the family changed the intelligent toilet, everyone changed the domestic brand, the consumption upgrade was around … … ….” during the long holiday of the Spring Festival, a university teacher in Jilin province spoke about the transformation of the intelligent toilet industry when they talked about the newly arranged objects at the party. The upgrade brings changes to the consumer upgrade. “ before the Spring Festival, many consumers converted to smart toilets, most of them d...

Bathroom industry enters the time of micro profit 2018-02-28

In general, bathroom is a big industry, “ &rdquo is a small business. Home building materials output value is nearly 4 trillion, kitchen and bathroom industry accounts for about 250 billion, kitchen and bathroom industry's largest enterprise output value is only tens of billions. Therefore, the image of the bathroom industry can be called big industry small businesses. The output value of the appliance industry is about 300 billion, and the market share of GREE is 30% to 40%, which is about 100000000000. Why is a big industry, small busi...

How to borrow "new retail" in the bathroom industry 2018-02-28

We do not yet have an international brand of national bathroom enterprises, China bathroom industry brand building is still a long way to go. With the pressure of cost and the pressure of foreign brands increasing, the possibility of shuffling the bathroom industry is increasing. At present, there are many brands in China's bathroom industry, but the market share of single line brands is still less than 10%. The low concentration of industries and the weak competitiveness of local bathroom enterprises are the current situation of sanitary ware industry i...

The furniture industry has been slowing down 2018-02-28

The growth of the whole home environment has been slowing down for three years. Under this market, the dominant enterprise keeps growing, the common enterprise is disheartened, and some enterprises are struggling to send out the rescue signal. This is the era of development, the era of redistribution of wealth, the more differentiated era, the acceleration of &ldquo, the differentiation of ” The situation is coming. Data statistics show that home industry growth slows down Data statistics reflect the slowdown in home industry Recently, th...